Inside Zift: Margaret Clair & Channel Engagement
Margaret Clair has been a Zifter since 2010 and has seen her fair share of change since Zift Solutions’ beginnings. When a company goes from a…
Think Again: Using Predictive Analytics and ABM to Your Advantage
How can you implement Account-Based Marketing (ABM) and make smarter, more predictive decisions in your channel program? Bring your program into the…
The ChanTech Challenge: Build Vs. Buy
First, I thought it was a rumor. But this topic is popping up in conversations more often. It seems that, in their search for new and low-cost…
Easy Listening: Can’t-Miss Tracks from Essential Channel Visions
Alright, I admit it: I’m a millennial. An avocado-on-toast, phone-toting, hashtag-using millennial. (#JustMillennialThings) I’ll likely never fully…
Channel Visions: Sage’s Self-Serve Philosophy
“If you give a man a fish, you feed him for a day. If you teach a man to fish, you feed him for a lifetime.” Likely you’re familiar with the old…
The Inside Scoop: What’s Up & What’s Next for Zift Solutions
2018 was a huge year for Zift Solutions. Industry analysts, insiders, and channel leaders are taking note of Zift’s superior platform and…
Leaving the Library: Getting the Most Out of Your CMM Platform
Shh! You’re in a library. Or are you? I’ve noticed a trend of suppliers and partners viewing CMM as more of a storage space for campaign materials…
How Are High-Performing Partners Getting Ahead?
I sat down on the Heads in the Cloud podcast with hosts David Portnowitz and Graham Potter to talk channel shop. The guys on the podcast know what…
Leaving Money on the Table: A Vendor/MSP Love-Hate Story
I travel constantly. If you don’t already know me, you’ve likely seen me or will bump into me at a B2B, Tech or Channel-related event soon. And have…
Top 10 Channel Chatters of 2018
We were chatterboxes this past year -- and for good reason. We had a lot to share. Let’s take a look at the most popular posts of 2018 in a good…