How Building Materials Companies can Maximize the ROI of their Marketing Programs

In the building materials industry, marketing is critical for generating brand…


5 Keys for Building Materials Manufacturers to Build Partnerships and Maximize Sales

Maximizing Sales Through Distributors In order to be successful in the building…


Zift Solutions Appoints Industry Leader Kris Blackmon as Head of Channel Communities

CARY, N.C. – August 25, 2023 – Zift Solutions, a leading provider of Partner…


3 Channel Marketing Mistakes Building Material Manufacturing Companies Make and How to Avoid Them

You have a good product, but your sales aren’t growing. You are calling on the…


laptop and a hard hat

The Impact of Digital Distribution on Building Materials

The building materials sector is currently experiencing a substantial…


Breaking Ground: Launching Disruptive Products in the Building Material Manufacturing Industry

Creating a truly innovative, disruptive product is the Holy Grail for any company,…


Stack of hard hats on a construction site

Constructing Customer Loyalty: Build a Strong Foundation with Your Dealer Management Solution

In the building materials industry, the best kind of customer is a smart customer.…


Personalizing Dealer Portals

Personalizing Dealer Portals for Building Material Manufacturers

Your building materials partners’ sales people are, in a very real sense, the face…


Building materials industry

Building Materials Industry Challenges? Meet Zift Solutions and ZiftONE

We’re thrilled to share our recent feature in the May 15th edition of Engineering…