Innovation and Inspiration: Takeaways from Women of the Channel East

The channel is changing. We say it all the time, but as inclusivity moves to the forefront and women continue to break the glass ceiling in STEM…


Solving for Success: How to Streamline Partner Onboarding & Speed Time to Sales

It’s the eternal equation: Suppliers + Channel Partners + X =  Faster Onboarding and Time-to-Sales. So how do you solve for X? And, in doing so,…


Digital Marketing Grab Bag: What We Brought Back from the Definitive Digital Marketing Gathering

On November 14 and 15, I went to the Internet Summit, the destination for the latest trends, technologies, best practices and hands-on techniques you…


Reaching the Peak of Partner Engagement

Exactly how are you inspiring your channel partners to reach higher and go further when it comes to selling your solution? If you’re not giving…


Think You Know What Your Partners Want? Think Again

People are people, and we tend to be stubborn when it comes to what we think is right. (You may have noticed this on social media). Everyone has an…


Channel Visions: Staying Focused on the Partner

Like most of us, I sometimes struggle with focus.   I can feel it, even now as I’m writing this post. It’s not that focus is difficult. It just…


Ten Reasons to Love Our New Website

We’re pretty excited about our new website. That’s a slight understatement, actually; we’re thrilled about our new website. We’re shouting about it…


I Can See My Future with You

From the moment you saw it, you knew. You clicked around, figured out their pros and cons, and ran through your checklist of what you can’t live with…


Channel Visions: Three Investments for Happy Partners

The internet loves a good list. I'm as guilty of this as the next person online. A list of baby animals ranked in order of cuteness? A list of…


Channel Visions: What Partners Need to Succeed

  One of the biggest pieces of advice we’ve seen offered to channel programs out there is to listen to your partners. Putting your partners…