It’s that time of year again. The promoting-est, free marketing swag-est, knowledge gathering-est time of year — it’s spring conference time! 

I think most marketers both look forward to and dread this season. There’s so much to learn and share about current and upcoming trends. So much free stuff to collect! (My t-shirt and sock collection gets a hefty boost every year.) There’s so much networking to do and industry gurus to listen breathlessly to at keynotes, workshops and panel sessions. So much tweetable content! (Speaking of that, shoutout to Pam Didner who crushed at B2BMX this week.) 

On the other hand, event season can be tough. There’s so much prep work, logistics, badge scanners that don’t work and so little sleep. We see you slumped over on benches in the hallways of conference centers, checking your email and taking a moment to yourself. We’ve been there, too. Of course, there is a solution: Come find your Zift friends! We’re at the bulk of B2B events, particularly those with a channel focus. 

We love getting together with people who get us. We love learning from fellow channel experts and sharing the power of Enterprise Channel Management and ZiftONE

Want to know where we’re going to be in the next few weeks? Our team just got back from B2BMX and is excited to be traveling all around the US to talk channel expertise during March. Here’s where you will be able to find us.


XChange 2020

The Channel Co’s twice-annual event is back, and you’ll find Zift in the Black Badge Lounge.  XChange is an event we look forward to every year. It’s packed with channel experts, innovative strategies and market intel channel chiefs can use to drive their brands forward. The Black Badge Lounge at XChange is a great place to escape from the hustle and bustle of event chaos and Zift’s Jonathan Pack and Randy Skipper will be there to greet you. 


Spring 2020 Channel Partners Conference & Expo

I’m always the person at the party hanging with the host’s pets. You can actually do the same at CP Expo.  Last year at CP Expo, we had a ball meeting Johnny Juan Rico, the canine star of the TrainOurTroops booth. We even had time to sit down and interview him in between his many social engagements — you’ll want to read up on this superstar’s not-so-ruff life. We’ll be back with TrainOurTroops this year on the expo floor. We are always inspired by the work they do and proud to partner with them, providing the technology they need to help Vets find more fulfilling civilian careers. Stop by to learn more about their mission — and get in some doggo time! 

You will also find us at Channel Partners hanging out with the fine folks at SaaSMAX. They specialize in helping companies make the most of their reseller partner relationships by using strategic business insight and best practices. Come escape the show-floor crazies with Zift’s CRO Heather Tenuto, who also knows a thing or two about getting more ROI from your channel. 

Don’t want to risk missing us at these events — or want to sneak away from the show floor for a bit? Contact us now and we’ll set up a meeting in advance. Can’t wait to see you in San Antonio and Vegas. And don’t forget to hydrate!