Channel Visions: Making Channel Marketing Work with Heather K. Margolis, CEO of Channel Maven (Part 1 of 3)

In this Channel Chatter series, we’ll deliver highlights from our recent interview with Heather K. Margolis, CEO of Channel Maven Consulting. You may…


The Power of Change: Zift’s Forward Momentum and SharedVue Acquisition

For some, change is stressful. For me and the Zift Solutions team, change is invigorating. We like to shake things up a bit. It keeps our ideas fresh…


Video Brings Channel Marketing to Life

Online video has moved front and center into the daily lives of nearly everyone – including channel marketers. A new infographic from HighQ paints an…


The Balancing Act: Making Global Marketing Work

Image by Pixabay Last week I participated in the Marketo Marketing Nation virtual event as part of a The Balancing Act: Making Global Marketing Work,…


Social Media – The Root of Modern Marketing [Infographic]

Tap into your channel partners network using social mediaThink social media doesn’t apply to channel marketing? Wondering how to justify spending…