This is just a short entry reviewing a post from Jeff Bullas that highlights uses of Facebook for B2B businesses. The key points Jeff makes are

  • Business leaders and CEO’s ‘are’ on Facebook
  • It improves your companies chances of being found by search engines
  • It provides an environment that can spread your ideas to people who ‘like’ your company Facebook page by just posting an update such as news, photos, videos and your latest blog post to your Facebook page
  • It collects and captures feedback about your products and services
  • Provides another communication channel ( 2 or more is always better than one)

He then goes on to show some nice examples. One of the good ones shows what Cisco has done. See below:

Cisco Facebook Page