What is the definition of "channel enablement"?
No partner is going to enter your partner program knowing everything about how to promote, sell, install, or support your products and services. Enablement programs go beyond training about those products and really focus on what you most want your partners to do; namely promote, sell, and service them. This means providing enablement mainly for four groups within the partner organization: executive management, marketing, sales, and service delivery including pre-sales technical people.
