Connections & Integrations
We're all Connected
Everything you and your partners need to power performance, collaboration and channel revenue should be connected. Zift Solutions actually makes it happen. One powerful platform connects critical channel management tactics, technology, data and partner communities to deliver unmatched results. Plus, direct connections extend of impact and value of the systems you (and your partners) already have in place.
Connections That Drive Engagement & Sales
Engagement marks the difference between partners and truly successful partners. Zift forges lucrative engagements for channel success by connecting all of the elements of channel programs on multiple levels.
Extend the Power of Existing Solutions
When you and your partners can access the power of Zift inside the tools you use every day, you’ll see better results and enhance the value and power of your existing infrastructure.
Zift offers pre-built connectors to the most popular tools and tech you and your partners already use. Here are just a few:
- Analytics Packages: Google Analytics, Omniture, WebTrends
- Customer Relationship Management (CRM) & Salesforce Automation (SFA) Platforms: Microsoft Dynamics, Salesforce, SageCRM, SugarCRM, Zoho
- Incentive Management Platforms: Ansira, The Planet Group
- Marketing Automation Platforms: HubSpot, Marketo, Oracle Eloqua
- Partner Relationship Management (PRM) Platforms:SalesforcePRM, SAP PRM
- Professional Services Automation Systems (PSAs): AutoTask, ConnectWise
- Social Media Platforms & Schedulers: Facebook, LinkedIn, HubSpot, Hootsuite, Twitter, WeChat
Together at last
When you put the power of the Zift into the familiar systems of channel partners, then link activities to analytics, you can:
- Cut time and costs by 50% for channel partners
- Quadruple the ability to stay out in front of prospects
- Increase visibility and measure results without workflow disruption
- Establish a more collaborative and lucrative channel program
Control & Visibility to Track and Measure Results
Zift Solutions’ comprehensive ROI Analytics deliver powerful insight to both you and your partners, allowing you to capture and leverage critical data to foster continual improvements. View, measure and track the results of channel partner marketing and sales activities while monitoring the pipeline with:
- Easy-to-use and understand dashboards
- Campaign allocation of generated pipeline activities
- Dynamic slicing of key data across defined metrics
- Automated business intelligence and reporting
ZiftONE Connects to Your Ecosystem
API Connectivity
Rapidly growing library of hundreds of connectors to cloud applications
No-Code Integration / Automation
Create integrations between ZiftONE and other cloud platforms
Visual Workflow Builder
Embed all the integrations you create with the visual workflow builder as native integrations to ZiftONE
More channel revenue. More visibility. More marketing impact.
Building Material Manufacturers
Elevate Your Dealer and Pro Program Management with ZiftONE. Get the Ultimate Dealer Portal Solution and Build Success for your Partner Program.
ZiftONE offers a range of features such as partner onboarding, training and certification, lead distribution, deal registration and performance tracking. Easily onboard, train and certify your pros – and watch your revenue grow.
Your dealer network is complex. Simplify with a PRM tailored to your needs.
Developing and expanding your dealer network is essential to your business’s success. With a customized PRM solution designed to meet your unique requirements, you can empower your dealers, contractors and other building professionals by simplifying the onboarding process, ensuring they have comprehensive product knowledge, and providing them with the tools to effectively communicate your brand’s values and message. As a result, your dealers, contractors and other building pros become more confident, motivated, and successful in promoting your products and services.
We understand that each business is unique, which is why we are committed to offering personalized solutions that will help you unlock the full potential of your dealer and pro network. Experience seamless collaboration, increased sales, and a thriving community when you choose our PRM solutions.
Keep up with the demands of your business. Use ZiftONE, the industry-leading portal:
Maximize Marketing Spend
Engage & Enable Dealers
Leverage Digital Technology
(beyond spec sheets)
Create Digital Sales Tool
Automate Lead Distribution
Streamline Channel Marketing
Simplify PRM
Measure ROI
Learn more
Ready to grow your channel program?
Related Resources
More channel revenue. More visibility. More marketing impact.
HVAC
Anyone who sells your product should know how to market it
Whether that’s a contractor, distributor, or manufacturer’s rep, a full understanding of your product is crucial for sales success.
ZiftONE offers a suite of essential features designed to meet your unique needs. Get seamless partner onboarding, specialized training and certification programs, optimized lead distribution, streamlined deal registration, and detailed performance tracking with the only PRM platform tailored for your HVAC business.
Equip sellers to understand—and know how to talk about—your solutions
Do your reps, distributors, and contractors understand your product and know how to talk about it clearly? Get them there with online training. With ZiftONE you can manage everything from quick and easy courses to extended certifications.
Give sellers something to show—and make it easy to find
Even when a contractor is representing you, they’re also representing themselves. They want prospective customers to know who they are and how to contact them.
Within ZiftONE, create marketing materials and technical documentation for your sellers that can be co-branded with their logo and contact information. Wherever a seller is, you’ll be fully represented with your best materials and specs while still reinforcing value. Best of all, ZiftONE makes it easy for your reps, contractors, and distributors to locate the resources they need before meetings.
Enable brand and product promotion
with the touch of a button
Use ZiftONE to help sellers promote products and your brand at the same time. Make it happen by:
- Connecting sellers’ existing social media accounts. In only a couple of clicks, on either a company level or through personal accounts, they’ll be able to share posts directly from you.
- Sending customized email campaigns, including ones tied to Zoom or Cisco Webex webinars.
- Dropping a page into sellers’ websites that can automatically change anytime you update it.
- Sharing product overviews and other videos that can be easily co-branded and shared by your partners.
Product and brand promotion connects directly to lead tracking and scoring, so sellers can immediately identify who is really interested in buying. They can then share this information with you through lead or deal registration in the platform.
Help customers find the people who *really* know your products
By using ZiftONE’s Locator feature, all of your reps, contractors, and distributors can be found by location and specialty. Use Locator to easily update personal details and ensure that contact information is up-to-date.
Data? We’ve got it for days
ZiftONE doesn’t just empower your contractors, distributors, reps and dealers. It also empowers you. Use ZiftONE to monitor who is engaged, who isn’t, and what activities are driving sales.
Learn more
Ready to grow your channel program?
Related Resources
Cybersecurity
Strengthen Your Partners to Support Your Growth
Keep pace with the rapidly evolving cybersecurity industry by empowering and engaging your dealer network with ZiftONE.
Get the all-in-one platform to efficiently recruit, educate and enable your network of partners. Simplify dealer onboarding, build a robust library of training materials, offer branding tools, and watch your channel program grow.
What if:
It was easy to educate and enable all your sellers?
You could leverage digital technology to drive engagement and more sales?
Everyone who sells your products could find, customize, and co-brand their own materials?
With Zift, you can.
Today's Cybersecurity Providers Use Zift To:
- Expand their reach by engaging and empowering the right partners.
- Deliver a consistent message with customizable partner marketing materials and campaigns.
- Drive program optimization with a 360-degree view of partner program data.
- Reduce costs and speed time to sales by increasing automation.
ZiftONE. The most innovative and comprehensive channel management solution available today, supporting the growth you need tomorrow.
Learn more
Ready to grow your channel program?
Related Resources
How To Recruit Channel Partners: 10 Strategies From Channel Leaders To Recruit Partners That Produce
Industrial
Anyone who sells your product should know how to market it.
Whether that’s a contractor, dealer, distributor, or independent manufacturer’s rep, a full understanding of your product is crucial for sales success.
Within the ZiftONE portal, put the power of your product directly in your sellers’ hands. Easily review the data and information you need to identify what is and isn’t working—and who is driving your company’s success.
Equip sellers to understand—and know how to talk about—your solutions
Do your reps, distributors, and contractors understand your product and know how to talk about it clearly? Get them there with online training. With training in ZiftONE, you can:
- Develop extended certifications to build deep product knowledge.
- Create quick and easy courses that can be watched before meeting with a customer.
- Re-use existing materials–including MP4, PDF, and SCORM files.
Give sellers something to show—and make it easy to find
Even when a contractor is representing you, they’re also representing themselves. They want prospective customers to know who they are and how to contact them.
Within ZiftONE, create PDFs for your sellers with their logo and contact information listed. Wherever a seller is, you’ll be fully represented with your best materials while reinforcing value.
Best of all, ZiftONE makes it easy for your reps, contractors, dealers, and distributors to locate the materials they need before meetings. Achieve this with:
- Content filters.
- Folders that let you auto-package related content.
- Keyword search.
Enable brand and product promotion
with the touch of a button
Use ZiftONE to help sellers promote products and your brand at the same time. Make it happen by:
- Connecting sellers’ existing social media accounts. In only a couple of clicks, on either a company level or through personal accounts, they’ll be able to share posts directly from you.
- Sending customized email campaigns, including ones tied to Zoom or Cisco Webex webinars.
- Dropping a page into sellers’ websites that can automatically change anytime you update it.
Product and brand promotion connects directly to lead tracking and scoring, so sellers can immediately identify who is really interested in buying. They can then share this information with you through lead or deal registration in the platform.
Help customers find the people who *really* know your products
By using ZiftONE’s Locator feature, all of your reps, contractors, distributors, and dealers can be found by location and specialty. Use Locator to easily update personal details and ensure that contact information is up-to-date.
Data? We’ve got it for days
ZiftONE doesn’t just empower your contractors, distributors, reps and dealers. It also empowers you.
Use ZiftONE to monitor who is engaged, who isn’t, and what activities are driving sales. Reports, fueled by Looker, can automatically be sent, helping you show your boss’s your impact. You can look at data in aggregate, by type, region or any filter you choose. You can also look at data at the individual company level, making it easier to have the discussions you need to drive success.
Learn more
Ready to grow your channel program?
Related Resources
Ecosystem
Pulling it all Together
Zift Solutions pulls all of the pieces channel partners and suppliers need to succeed together under one platform with a foundation of channel-focused services and support. In doing so, Zift orchestrates today’s complex channel ecosystem better than anyone — removing roadblocks and delivering breakthrough channel sales and marketing results.
Navigating a Complex Ecosystem
Today’s marketing ecosystem is more complex than ever. Zift Solutions delivers the tools, tactics, strategic insight, flexible services and integration both suppliers and partners need to navigate it with ease — and even expand capabilities to ultimately capture more revenue.
Supplier-Side Simplicity and Results
Channel marketing and sales are far from one-dimensional. Today’s suppliers have to engage partners, empower channel marketing and sales efforts with multi-tactic campaigns that work, “partner-ize” content, and make the most of marketing development funds – all while keeping a close eye on the pipeline, partner activities and results. With Zift, you get the strategic insight, dedicated support, innovative channel technology, proven processes and even creative services to extend your capabilities, eliminate complexity and get the results you’ve been seeking.
True Partner Enablement
Channel partners are juggling much more with fewer resources. Tasked with driving channel sales along with growth for their own businesses, partners require tools, prescriptive marketing tactics and a better way to navigate and leverage all of the options currently available to them. Zift makes it easy to expand and improve on both channel and independent marketing efforts by making it easy to leverage the power of the Zift platform inside the systems partners already use every day. Check out our powerful connections here.
Control & Visibility to Track and Measure Results
Zift Solutions’ comprehensive ROI Analytics deliver powerful insight to both you and your partners, allowing you to capture and leverage critical data to foster continual improvements. View, measure and track the results of channel partner marketing and sales activities while monitoring the pipeline with:
- Easy-to-use and understand dashboards
- Campaign allocation of generated pipeline activities
- Dynamic slicing of key data across defined metrics
- Automated business intelligence and reporting
More channel revenue. More visibility. More marketing impact.
Other Industries
Zift aligns the systems between manufacturers and distributors to speed and sustain growth.
Today’s manufacturers are under intense pressure to streamline operations, reduce costs and improve operational visibility. Top that with either a disengaged distributor network – or one clamoring for digital marketing capabilities – plus an inability to track leads or measure ROI – and it’s no wonder manufacturers are missing opportunities to drive growth.
What if:
All your data was visible and actionable from one dashboard?
Distributors could work within the systems they already know?
Multi-tactic digital marketing was made simple?
You could see where leads are going just as clearly as you can track your parts across the supply chain?
With Zift, you can.
“For many manufacturers, lead status is a black hole. In today’s business climate, speed is critical. Processes and systems between manufacturers and distributors must be aligned for success.”
From Connected Factory to Connected Channel
You’ve connected your factories: Focused on eliminating data silos, increased visibility, integrated operations. Now, apply the same principles to your distributor network.
Modern Manufacturers Use Zift To:
Maximize Marketing Spend
Engage & Enable Dealers
Leverage Digital Technology
(beyond spec sheets)
Create Digital Sales Tool
Automate Lead Distribution
Streamline Channel Marketing
Simplify PRM
Measure ROI
〰
You may be a manufacturer first, marketer second. But your distributors are top of mind and essential to your business strategy. Zift’s channel experts, best practices and powerful tech come together under Channel as a Service to align the systems and processes between manufacturers and distributors. With Zift, you get real-time visibility and collaborative marketing and sales tools within a powerful consolidated control center to empower you and your distributors do less while earning more.
Telecom
Get Your Partners' Attention Loud and Clear
The market for communication technology is nearly saturated.
With margins tightening and the lines between IT and telecom becoming increasingly blurred, the demand for flexible channel management tools has never been greater.
Forward-thinking telcos and unified communications (US) providers are innovating and adapting to take advantage of digital transformation across their entire partner communities. They are choosing ZiftONE to recruit, educate and empower partners to sell the highly complex solutions and services telecom encompasses today, like 5G, the Internet of Things (IoT), AI and more.
What if There Was a Better Way for Telecom and Unified Communications?
In the same way that unified communications evolved from just the telephone, ZiftONE is expanding the boundaries of traditionally siloed channel technology to cover the entire scope of Enterprise Channel Management. Whether you are a CLEC, provider, or technology services distributor, ZiftONE can accelerate revenue from your channel partners, VARs, MSPs and agents.
What if:
It was easy to educate and enable your channel partners?
You could leverage digital technology to drive engagement and more sales?
Partners could customize and co-brand their own materials?
You could track leads, MDF and ROI in one platform?
With Zift, you can.
“Zift Solutions provides a platform that is easy to learn and user-friendly. The content is well organized and readily available for creating campaigns and workflows.” – Alie V.
Today's Telecom Providers Use Zift To:
Recruit & empower the right partners
Engage & enable resellers
Deliver more self-service options
(beyond spec sheets)
Create partner-first marketing
Cut costs with automation
Get a 360-degree view of your data
Follow the leads you share
Speed Time to Sales
Track and Measure ROI
〰
You’re committed to providing your customers with the very best service. Isn’t it time to give you partners access to the very best, end-to-end channel management platform? Zift makes it easy to find and recruit the right partners, empower them with knowledge and multi-tactic marketing they can manage on their own — or get help from our channel experts and creative services team. With Zift, you have the power to provide your partners with the most innovative and comprehensive channel management solutions available today.
Related Resources
How To Recruit Channel Partners: 10 Strategies From Channel Leaders To Recruit Partners That Produce
More channel revenue. More visibility. More marketing impact.
Technology
Step into the Spotlight
Today’s technology providers fight for attention from their partner resellers just as vigorously as they compete for customers. It’s not just your technology that must stand out, your channel program must engage and empower partners from the start. That means providing the very best tech, tools, content and insight to leverage your brand. That’s why so many channel leaders in the Tech space choose Zift to connect, collaborate and capture more channel revenue.
Partner Productivity = Profitability
With a little structure and guidance from Zift, you can align partner priorities with your own, increase the ease of doing business with your company and realize higher returns from your channel.
What If:
Your partner program led the pack?
Modern, digital partner-first marketing was really easy?
You could meet the varying needs of different partners?
You (and your resellers) got great results while doing less work?
With Zift, you can.
“We use and leverage Zift technology to help us facilitate better business processes with our partners and really engage with those partners.” Skillsoft
Today's Technology Providers use Zift to:
Deliver a world-class partner experience
Recruit and empower the right partners
Engage & enable resellers
(beyond spec sheets)
Bridge the content gap
Deliver partner-first marketing
Automate lead distribution
Speed Time to Sales
Promote transparency and trust
Track and Measure ROI
〰
You know the power of technology. It’s time to put it to work for partner management, channel marketing, educating and incenting your partners — and more. Zift’s channel experts, best practices and powerful tech come together as ZiftONE to align people, processes and technology for better program performance and profitability. With Zift, your partners truly become part of your team and you get real-time visibility and control to do more with your time and resources.
Related Resources
More channel revenue. More visibility. More marketing impact.
Industry
Building Material Manufacturers
Transform your business with ZiftONE. Maximize your revenue, empower your dealers, and simplify your operations with PRM.
Cybersecurity
Fortify your cybersecurity business with ZiftONE. Drive revenue growth, empower partners, and unlock your channel program's potential with PRM.
Industrial
Zift Solutions offers industrial businesses a comprehensive marketing and sales platform. Learn more about our industry-specific solutions.
Technology
Unleash your tech business's full potential with PRM. ZiftONE can accelerate your revenue from channel partners, VARs, MSPs, and agents.
In today’s fast-paced business environment, forging strong partnerships has become a key strategy for companies to stay competitive, expand their reach, and grow their customer base. However, managing these partnerships can be fraught with challenges, leading to inefficiencies and missed opportunities. ZiftONE, a leading channel management platform, is specifically designed to address common pain points in partnership management across multiple industries, enabling companies to maximize the benefits of their collaborative relationships.
Related Resources
How Building Materials Companies can Maximize the ROI of their Marketing Programs
In the building materials industry, marketing is critical for generating brand…
3 Channel Marketing Mistakes Building Material Manufacturing Companies Make and How to Avoid Them
You have a good product, but your sales aren’t growing. You are calling on the…
Zift Solutions Named a Leader in Partner Relationship Management Report by Independent Research Firm
ZiftONE Platform earns highest scores possible across 12 criteria including Roadmap…
ZiftONE 101: Live Group Demo Every Wednesday 12PM ET
Got burning questions but aren’t ready to talk to one of our channel experts? Sign up for our next live group demo and let us walk you through all of ZiftONE’s features in a no-pressure, stress-free environment.
Manufacturing
ZiftONE aligns the systems between manufacturers and distributors to speed and sustain channel growth.
Today’s manufacturers are under intense pressure to streamline operations, reduce costs and improve operational visibility. Top that with either a disengaged distributor network – or one clamoring for digital marketing capabilities – plus an inability to track leads or measure ROI – and it’s no wonder manufacturers are missing opportunities to drive growth. ZiftONE offers an all-in-one solution for all your dealer network needs.
What if:
All your data was visible and actionable from one dashboard?
Distributors could work within the systems they already know?
Multi-tactic digital marketing was made simple?
You could see where leads are going just as clearly as you can track your parts across the supply chain?
With Zift, you can.
“For many manufacturers, lead status is a black hole. In today’s business climate, speed is critical. Processes and systems between manufacturers and distributors must be aligned for success.”
From Connected Factory to Connected Channel
You’ve connected your factories: Focused on eliminating data silos, increased visibility, integrated operations. Now, apply the same principles to your distributor network.
Modern Manufacturers Use Zift To:
Maximize Marketing Spend
Engage & Enable Dealers
Leverage Digital Technology
(beyond spec sheets)
Create Digital Sales Tool
Automate Lead Distribution
Streamline Channel Marketing
Simplify PRM
Measure ROI
〰
You may be a manufacturer first, marketer second. But your distributors are top of mind and essential to your business strategy. Zift’s channel experts, best practices and powerful tech come together under ZiftONE to align the systems and processes between manufacturers and distributors. With Zift, you get real-time visibility and collaborative marketing and sales tools within a powerful consolidated control center to empower you and your distributors do less while earning more.
Related Resources
