Grow brand awareness and drive channel revenue to new heights.

One of the biggest challenges that comes with relying on channel partners to sell your products is getting these partners to effectively market the products you sell. Turn your partners into marketing superstars with brand-compliant, easy-to-execute TCMA marketing campaigns with the CMM platform recognized as a “Leader” in The Forrester Wave™: Through-Channel Marketing Automation, Q2 2018 report by Forrester Research, Inc.

Enable High PerformanceChannel Marketing

Market to, through and for your partners with automated, partner-led, multi-tactic campaigns in our easy to use channel marketing software. Need help creating clutter-busting content and channel marketing automation enabled, partner-friendly campaigns? Look no further than Zift Creative Services.

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Engage the Right Partners

Use data to identify your high performing channel partners so you can target them with more content, campaigns and, of course, MDF for even greater results.

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Optimize Channel MarketingImpact and Spend

Justify your MDF spend with meaningful analytics and closed-loop reporting that help boost channel partner marketing efforts.

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Measure and EnsureChannel Marketing ROI

Enjoy clear visibility into what’s working and what’s not in your channel programs so you can easily share or adjust your through partner marketing automation strategy based on real data.

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Looking for Features? Here are highlights of what Zift CMM provides:


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More channel revenue. More visibility. More marketing impact.