Destination Website Brings Together Thought Leaders, Analysts and Experts from Across the Channel
Research Triangle Park, NC – February 23, 2016
Zift Solutions, a leading provider of Channel Marketing and Management (CMM) solutions, today announced that it has launched a new educational website, www.channelvisions.tv. A destination site for those interested in channel marketing and management, the site brings together channel thought leaders, recognized industry analysts and experts, along with seasoned professionals working on both sides of the channel to share insight and real-world experience working in channel marketing, sales and program management.
“Channel Visions gives those living and breathing the channel a real opportunity to broaden their knowledge base and skill sets,” said Laz Gonzalez, Group Service Director, Channel Management Strategies, SiriusDecisions and a Channel Visions contributor.
Channel Visions features one-on-one interviews with change makers who are transforming the channel, including analysts, channel sales leaders, marketing professionals, global partner program managers and more. The brief yet impactful videos allow visitors to capture knowledge quickly.
“We’re seeing significant shifts within the channel landscape and Channel Visions is the place to learn how to navigate and use the latest processes, tools and technology to engage partners and customers and capture more channel revenue,” said Heather Margolis, CEO of Channel Maven Consulting and a Channel Visions contributor.
“It’s exciting to be involved in an endeavor that pulls together experts to weigh in on challenges and changes to the channel in a way that empowers others and inspires both supplier and partner success,” said Kimason Brown, Global Partner Programs Manager for Red Hat.
“Zift Solutions is proud to be the engine behind Channel Visions and is committed to delivering high-quality, educational content and insights from the people changing the course of channel marketing and channel sales,” said Ken Romley, President and CEO, Zift Solutions. “We’re also continually seeking contributors and invite channel leaders to join the conversation.”
Those interested in being a part of a Channel Visions video segment can fill out and submit an interest form at www.channelvisions.tv
About Zift Solutions
Zift Solutions increases channel sales and boosts marketing impact with a superior technology platform, a complete channel marketing success framework and global customer care. Leading channel driven organizations around the world leverage Zift Solutions’ cloud-based platform to automate co-branded marketing, empower collaborative selling and measure results with powerful analytics. To learn more join the conversation via the blog Channel Chatter and follow us on Twitter @zift.
