Managing and motivating your channel partners is complicated.
Marketing. Sales. Operations. One way or another, pretty much everyone touches your channel. Thankfully, ZiftONE makes it easy to keep everyone aligned, on-task and on-target.
Ten Benefits from ONE Platform
Expand and accelerate your pipeline activity
Generate entirely new levels of demand through timely, always-on nurture campaigns that speed pipeline velocity.
Launch a marketplace for your partners
Now, partners can buy approved products, services, or even partner-created offerings directly from your marketplace. MDF and BDF are welcome.
Get a Full View of Your Channel with Easily Integrated Systems
Thanks to our exclusive CRM Connector, you can leverage both hands-free lead sharing and tracking of ongoing Marketing and Sales efforts.
Demonstrate the value of your channel programs
Skip the vanity metrics in favor of real attribution data that lets you connect the true impact of your channel efforts to pipeline and sales outcomes.
Help your partners thrive in a virtual sales environment
When web meetings and virtual roundtables replace events and in-person meetings, ZiftONE gives your partners what they need to stay engaged.
Spread the word naturally through enhanced social selling
Use ZiftONE to automate partners’ posts and social messages 24x7— with no work (let alone “heavy lifting”) required by your partners.
Show why “knowledge is power”— always
You can poise your partners for success by continually sharing content with buyer communities through inline content- and web-syndication capabilities.
Streamline routine planning and optimize partner management
Easily interact with every vendor through the personalized partner portal, which can be dynamically tailored to qualifications, roles, behaviors, etc.
Arm your CAMs and PAMs with valuable analytics
Through ZiftONE, your account managers get access to high-value reporting to track progress of entire channels, groups of partners or specific partners.
Keep your digital marketing fresh without knowing code
You and your partners will love how easy it is to create and update professional, multitouch marketing campaigns (no more owing favors to IT.)
Winning Outcomes
The number crunchers in your organization will have a special affinity for the value Zift can deliver. (Here’s a little proof they can take to the bank.)
400%
Increase in touches with customers and prospects
50%
Expansion of market reach
30%
Reduction in lead lifecycle
48:1
Partner ROI
19%
Faster partner pipeline growth when using digital marketing
6X
Boost in deal registration

Testimonials
We have a partner, as opposed to a vendor, in Zift. Someone who I feel is working with us, who understands what we’re doing, really gets the whole idea and helps us stay ahead of the curve.David Portnowitz, VP Marketing
Rather than simply adding partner relationship management, onboarding, sales enablement tools, and learning management to a previous marketing automation solution, ZiftONE was purpose-built to cover and solve a broader array of complex channel challenges.Frost & Sullivan
The introduction of Zift was a game-changer for Avid and our channel. Our global program and portals run on Zift’s technology and it has provided us with a significant competitive advantage. What’s more it has been met with a terrific response from our channel partners. Stefan R, Director Worldwide Marketing
Zift takes the guesswork from customers looking to optimize their partner management strategy without tedious integrations and data silos.Frost & Sullivan
Zift provides a powerful, highly available and scalable purpose-built solution to handle all aspects of our channel collaboration and communication through a wide variety of mediums, and it integrates seamlessly with our other systems including Salesforce CRM.Chris D, SVP - Corporate Sales
The features and ease of use are incredible. We constantly get positive feedback from our partners regarding ease of use and access to our collateral and campaigns. Pays for itself!Channel Marketing Manager, Global Programs
Channel Leaders Deserve a Leading Channel Solution
They say you’re known by the company you keep. Sounds good to us. Because we’re proud to serve channel leaders worldwide who share a common trait: They commit to driving a better buyer experience through better enterprise channel management.

Ready to Talk?
We’re here to listen. And if our unique approach to enterprise channel management is a good fit for your organization, rest assured, we’ll be ready, willing and able to turn words into action.