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eBooks

eBooks

Insights on the topics that will help you drive channel sales.

7 Steps to Growing a Profitable Channel Partner Ecosystem with PRM

Creating a healthy partner ecosystem is vital to channel success. While Partner Relationship Management (PRM) can help, it requires proper planning and groundwork. Plant the seeds of profitability with PRM with the latest eBook from Zift.

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The 5 Key Ingredients of a Positive and Profitable Partner Experience

In this new eBook from Zift and Oracle, we’re digging into The 5 Key Ingredients of a Positive & Profitable Partner Experience to help you create and sustain a program that drives partner engagement and profits for both sides of the channel.

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The 4 Cornerstones of Channel Marketing Automation Success

Many channel organizations want to hit the ground running with Channel Marketing Automation (CMA). But without proper preparation, their programs stumble and the promises of CMA remain well out of reach – even when they’ve invested in the very best technology and solutions. Find out what it takes to avoid CMA disaster and set yourself and your partners up for the best results from the start in this eBook.

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Unlocking The 6 Secrets Of High Performance Channel Marketing

Channel marketing has never seemed more complex. Many channel programs are stuck, unable to breakthrough performance benchmarks and overly focused on one-dimensional outbound marketing. In this eBook, we’re unlocking the 6 secrets of high performance channel marketing and providing real-world examples of how industry-leading channel programs are capturing more revenue, closing the loop with partners to increase visibility and achieving unmatched results.

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3 Steps to Successful Channel Partner Marketing: Working Collaboratively to Drive Sales

The sales environment has evolved – and channel marketing has to change to respond to vital shifts that have created a buyer’s market. However, most channel partners lack the marketing tools, time and resources required to effectively promote supplier’s products and services. This informative resource not only digs into the current state of channel partner marketing, but also shows you exactly how to tackle supplier and partner challenges head-on.

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4 Simple Steps to Drive Channel Sales with Rules-Based Lead Distribution

Among channel partner requirements, the demand for Sales Qualified Leads is perhaps the most pressing. To succeed, channel partners need leads, complete with prospecting details, reliably delivered to the right people at the right stage in the sales process with clearly defined reporting mechanisms enabled. Automated rules-based lead distribution can help suppliers and their channel partners provide this essential lead information and reporting, thereby establishing a more collaborative and successful sales process. Discover the four simple steps to driving channel sales with rules-based lead distribution in this informative eBook.

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Manufacturer’s Edition:
4 Simple Steps to Drive Channel Sales with Rules-Based Lead Distribution

Passing leads to dealers and distributors without a proper infrastructure can diminish the value of the leads and undermine their success. To get the best returns on distributing leads, lead activity must be automated and tracked – and leads not going to close immediately should be put into a nurturing process.

Find out how you can transform lead distribution and empower dealer and distributor success with this insightful eBook.

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Content Syndication: A 360-Degree View of the Channel

Find out how to lift the burden of content creation, boost conversion rates by 50% and enhance visibility across the sales cycle with Zift Solutions’ new eBook, Content Syndication: A 360-Degree View of the Channel. You’ll discover the unique value of Dynamic Content Syndication, which automatically embeds and adjusts content in channel partner websites to match prospect interests and online behavior. Learn best practices and see real-world results for this proven, straight-forward marketing tactic that solves content development and visibility challenges across the channel.

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